Iterait pushes data transparency with AI-driven footfall tracker

Published: 06. 10. 2021

The Czech proptech start-up Iterait began marketing an upgraded version of its Vividi footfall counter over the summer. The company's co-founder Adam Blažek says that the technology does a lot more than just count bodies by offering instant age and gender tabulation.

Shopping malls owners have been able to count footfall numbers automatically for years now by placing simple infrared sensors at the entrances. But the advent of digital technology, APIs and artificial intelligence means makes legacy systems look like something out of the last century. Vividi now comes in a cool-looking box leverages a . . .

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